Where it all began.
What started as a hobby quickly manifested itself into a career change when founder Riley Maynard discovered her talent and passion for floristry. Curating bouquets and floral displays for friends and family began as a creative outlet for Riley while studying her Psychology degree and upon her graduation she dove headfirst into the floristry industry, knowing that her true passion lay there.
Posy Lane launched in 2015 and since then the business has grown exponentially. Four years on and after working alongside some of Australia’s leading florists, Posy Lane has executed an abundance of small and large scale events, from bespoke intimate wedding receptions to bouquet workshops with Bulgari to creating everyday bunches and everything in between. Even more rewarding is working alongside like minded clients and creating their visions and floral dreams come to life.
In the forever growing floristry industry, Riley’s creativity and expressive arrangements are what set her apart.
Words by Tari Peterson